According to a report from Liberty Voice, the tablet market is seeing an increase in sales due to software companies marketing the tablet as a replacement for laptops.
Samsung's South Africa Director of Mobile Communications, Craige Fleischer, says consumers are shifting their preference towards tablets rather than computers.
'Traditionally tablets were seen as social devices that consumers predominantly used to view content. The technology has since evolved, with a clear focus on productivity, enabling users to both consume and create content, all on the same portable device.'
As stated in the report, the demands in increase for tablets are due to three markets, the healthcare industry, schools, and the elderly.
Hospitals, doctor's offices, and emergency medical services has seen an increase in tablets due to its portability and the increase in applications that assist medical personnel with medical diagnoses and storing information.
With the educational system, tablets are becoming more accessible. Studies conducted by Tufts' Center for Reading and MIT have found that widespread tablet use could potentially fight against illiteracy.
Over the last year, tablet sales from K-12 schools increased by 60%, and by the end of 2014, U.S. schools are expected to purchase more than 3.5 million tablets, the Washington Post reports.
Tablet sales increased by 12 percent from 2012 to 2013 among senior citizens, due to an increase in Internet and email use.
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